How To Write a Winning Blog Article in 30 Minutes Or Less

authored by Sherwood Martinelli…The Isa Guru 

One does not have to search very hard to find someone who has started a blog only to abandon it a short time later. When you speak to them, there are usually three reasons given for abandoning their blog. They did not know what to blog about, they felt they could not write a good article once they had a topic, or they just felt the whole process took way to long. 

Like most things in life, blogging takes practice, but there is a formula, a recipe that if followed will have you writing great content, creating winning blog articles in almost no time at all…about 30 minutes! 

What Qualifies as a Winning Blog Article? 

First…blog article must provide the reader with valuable information. When finished reading, will your reader walk away feeling smarter about the topic, feel as if they learned something from your words? When you write an article, always focus first and foremost on your audience…what do they need from you, what can you share with them that will keep them coming back again and again? Know your reader, and you will never run out of things to share with your audience, never run out of things to write about. 

Second…a WINNING blog article can pull in traffic from the search engines. Writing a winning blog article has no value if no one reads it. There are over 100 million blogs out on the World Wide Web (www) with over 100,000 new ones popping up on a almost daily basis. So, a great article is both well written, and has lots of keywords in it that will help you pull in traffic from the search engines. (Researching keywords is a lesson for another day.) 

How To Write a Fabulous Blog Article Quickly…The Recipe 

Schedule Dedicated Time To Write…find one hour in your day that is dedicated over to blogging that is FREE FROM DISTRACTIONS. As you get better at being a wordsmith the time set aside will be less…30 minutes being the goal. No Facebook, no phone calls, no coffee with the neighbor. Blogging for your business is a job, treat it like one. 

Choose Your Topic…select a subject your reader is going to care about, something that will teach them something that will move their personal life, dieting goals, or business forward. In Isagenix, you are writing for two different audiences at the same time…new prospects, and your own down line associates. Choose a topic that is going to give your audience value for the time they are going to spend in reading your articles. 

Find Your Keywords (Allow yourself 5 minutes)…think of keywords as words you will put in your article (winning blog article) that you will also use as tags for your article so that people can find you. I did a keyword search for blog writing, and came up with over 350 different phrases people type into the search engines…I want to use some of these keyword phrases in my article so people can find me. Writing winning articles/Winning Articles/Blog Writing…all of these are variations of the theme of my article, that will improve my chances of being found in a Google Search. 

Do Your Research…you are not writing a “Doctorates Thesis” so don’t freak out about doing research. Do a Google search, find out what others are saying on the topic you are about to write on, maybe even find a quote or two that you want to incorporate into the article. 

Do Some Brainstorming (again, five minutes)…figure out what points you want to make, give some thought to the flow of these ideas you are about to share. In short, organize your thoughts so you have a map of where you want to go when you begin writing the winning article. This Brainstorming time actually gave me the title for my article. For this subject on how to write a winning blog article, I wrote out the key topics, and for each of these topics came up with my bullet points. Once done, I was/am almost ready to let my fingers do the typing. 

Give a Few Minutes Over To Layout…if you picked up a Time Magazine, opened it up and found page after page of nothing but words with no pictures or graphs, how likely would you be to buy a second copy of the magazine? I try to ALWAYS include at least one pleasing visual image in every article I post to my blog. 

Last But Not Least…figure out what links you want to embed into your article. 

One last super cool uber tip…ALWAYS (ALWAYS) give your article a great title! A lot of times, that brilliant title, more than anything else will bring new readers to your blog, even if just out of curiosity.  Have fun, and remember...practice makes perfect.  Happy Isagenix blogging everyone.